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Wednesday, February 24, 2010

Frequently Asked Concerns About Twitter

"Why do I need to tell someone I am at the gas station?"

"Why would I want to tell people where I am at during the day?"

"Why would I want to inform people I am having a bad day?"

Questions like these always come up whenever I bring up Twitter to someone. No matter what, these questions are always asked whenever I mention that I am on Twitter and use it on a regular basis.

The questions listed above are understandable and those who ask them bring up valid points. Not everyone needs to know the personal or exact details of your life but that is not necessarily what Twitter can be used for.

Twitter is a great way for people who have blogs, businesses, events, special interest groups, etc. to promote their cause to a wide range of people. Twitter is immediate, quick and your message can reach thousands and thousands of people. Business have been able to promote events, specials, coupons and other happenings through Twitter and have grown as a result.

Twitter is also good for customer service. Business owners can simply search tweets to find out what people are saying about their business and respond directly to that feedback. This has helped businesses from losing customers, address concerns and in some cases, has brought in new business! Sometimes a business will look at what someone is tweeting about a competitor and can offer a discount or coupon for trying their business. There have been stories of service businesses using this approach and growing as a result of this technique.

Twitpic, which is a subdivision of Twitter, has been used by businesses to share photos to user over the Internet. Sports teams will sometimes use Twitpic to post and tweet links to photos of teams at practice, warm ups and even the game! This has been proven to create interest in that particular team and builds the brand name even further!

Contesting is also popular with Twitter as businesses will sometimes tweet a trivia question to create interest and build brand awareness. These questions are geared towards generating responses, researching the company and allowing users to send answers back for a prize. This technique is efficient, effective and a great method for creating interest in your business.

Tweeting personal points of your life isn't always necessary but using Twitter for a business can help you grow.




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